Company values – what is their importance?

Chalkboard-style graphic with the words “Mission, Vision, Values… What’s the Purpose?” surrounded by business icons—used to frame ISO strategic intent and leadership context.

In a number of previous blogs, we have looked at various companies and their purpose, mission and vision several different times and from different angles. With these in place, an associated task is to think about defining your company values. Values statements serve as a framework to guide the daily actions and decisions; they represent […]